How do users currently navigate through your site? Can they find content easily? Do you have strong internal links that keep users on your site, and guide them to your contact form?
With our site structure audit service, we analyse your current site structure, creating a crawl map and spreadsheet showing click depth of articles.
We then complete a performance analysis to see what you’re currently ranking for to identify opportunities that could be maximised during your website re-structure.
We then consolidate this data into an action plan so you have a step-by-step guide to work through.
After delivering our recommendations, we include a one-hour coaching call to answer your questions about how to implement the recommendations
Google Search Console and Google Analytics need to be set up prior to this service, as we assess the data within those prior to making updates, and we’ll need access to Google Search Console to submit your sitemap.
This is an audit service, so the changes will be completed by you.