Ensuring your images are optimised as best as possible is really important to help them rank well for relevant search terms.Google is able to see the EXIF data, and this…
Google is currently beta testing displaying image licensing – which means it’s a good time for photographers to check their workflows and ensure that images will have the correct metadata…
Shortpixel Image Optimizer is a WordPress plugin that offers a variety of different image compression levels to optimise images. The main reason I love this plugin is that it offers…
One of the common issues I find when auditing photography websites is that blog posts often contain WAY too many photos. Photographers (looking at you wedding photographers!) often struggle to…
What’s WebP, and is it high enough quality for photographers? I’m going to start this post for WebP by comparing it to a tool more frequently used by photographers at…
Alt text for images best practices can be found over on Google’s developer’s area, so they’re no secret… but how can photographers use them to improve ranking? This is a…
Google refers to the filename as well as the alt text, so it’s important that it makes sense and contains readable information. There are a few important guidelines for how…